Loop

IUOVA'S Process

Problem

Ideate

Implement

Solution

Impact

Problem - Statement

"Create a wearable air purifier that prioritizes aesthetics and user appeal without compromising functionality, featuring a seamlessly integrated LED air-quality indicator that provides intuitive, real-time environmental feedback while enhancing the product's visual identity."

Wearable air purifier

Indicates air quality via shades of light

Filters the air thru innovative technology

Decorative flowing air background pattern

Ideate

How can air purifier look good on persons neck

The ideation phase focused on creating a wearable air purifier that users would enjoy wearing every day. Multiple concepts explored different form factors, placement strategies, and airflow mechanisms while maintaining a clean, minimalist aesthetic. The final direction, Loop i, emerged as a balance between functionality, comfort, and a design-first approach, with an integrated LED indicator providing intuitive real-time air quality feedback.

Product concept visualization showing air purifier design

"What if the air purifier became portable"

Implement

Design which makes product look premium

The engineering of Loop i focused on integrating efficient air purification technology within a compact, wearable form. Internal components were strategically arranged to optimize airflow while maintaining a lightweight and ergonomic profile. The product incorporates a high-efficiency filtration system, a low-noise fan, a rechargeable battery, and an LED air-quality indicator, ensuring reliable performance, user comfort, and extended daily use.

"unique brand language direction"

Impact

Loop redefines personal air protection by offering a compact, wearable air purifier designed for everyday commuting and outdoor use. Using filter-free ionization technology, it creates a localized clean-air zone around the user while eliminating the need for filter replacements. Its lightweight form, long battery life, and minimalist design position it as a convenient solution for people exposed to urban air pollution.

90%

Reduction in pollutants within the personal breathing space

35–50 HRS

Battery life on a single charge, depending on operating mode.

6 MILLION

Negative ions/cm³ at 15 cm output.

35 FT³

Approximate personal air coverage area.

“Loop combines portability, filter-free operation, and long battery life to deliver a personal clean-air zone for users in high-pollution environments.”

— IUOVA Design team

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extraordinary?

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504, Filix Commercial,

Near Asian Paints bus Stop, Sonapur Signal,
Bhandup (W), Mumbai-400078

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